Alcohol

Hot 100

DISTILLED SPIRITS BRANDS through January 2015

  Brand Category Cases Sold % Total Sales* YTD + or - Last Year
1 HAWKEYE VODKA-CLASSIC-DOM 8,233

6.27

(512)
2 BLACK VELVET CAN-US BLND-US BTLD 7,620

5.80

(506)
3 CPT MGN ORG SP RUM-FLVRD 4,982 3.79 (1,231)
4 FIVE OCLOCK VODKA-CLASSIC-DOM 4,104 3.12 (293)
5

FIREBALL CINNMN

CRDL-LQR&SPC-WHSKY SPCTY 3,697

2.81

203
6

BARTON

VODKA-CLASSIC-DOM

2,918 2.22 322
7 MCCORMICK VODKA-CLASSIC-DOM 2,750 2.09 87
8

SMIRNOFF

VODKA-CLASSIC-DOM

2,740 2.09 (197)
9

J DANIEL BLK LB

DOM WHSKY-STRT-BRBN/TN

2,037

1.55 (409)
10 SEAGRAM CRN RYL CAN-FRGN BLND-FRGN BTLD 2,036 1.55 (1,071)
11

PHILLIPS

VODKA-CLASSIC-DOM

1,971

1.50 33
12 BACADMRL NLSN SPC RUM-FLVRD 1,902 1.45 (109)
13

SEAGRAM 7 CROWN

DOM WHSKY-BLND

1,816 1.38 (209)
14

UV

VODKA-CLASSIC-DOM

1,709 1.30 (3,316)
15

PARAMOUNT WHITE

RUM-LIGHT

1,664 1.27 (103)
16

G W FIVE STAR

DOM WHSKY-BLND

1,513 1.15 (105)
17 BAC LIGHT DRY RUM-LIGHT 1,422 1.08 (588)
18 ABSOLUT VODKA-CLASSIC-IMP 1,400 1.07 (476)
19

CANADIAN LTD

CAN-US BLND-US BTLD

1,305 0.99 (366)
20 JIM BEAM DOM WHSKY-STRT-BRBN/TN

1,289

0.98 (738)
21 UV BLUE RASPBRY VODKA-FLVRD-DOM 1,218 0.93 (153)
22 PINNACLE VODKA-CLASSIC-IMP 1,194 0.91

658

23

CUERVO ESPECIAL

TEQUILA-GOLD

1,141 0.87

92

24 TITO HANDMADE VODKA-CLASSIC-DOM 1,130 0.86

(208)

25 MALIBU NATURAL RUM-FLVRD 1,101 0.84

34

26 SOU COMFORT 70 CRDL-LQR&SPC-WHSKY SPCTY 1,100 0.84

(120)

27 JAGERMEISTER CRDL-LQR&SPC-OTH 1,095 0.83

(258)

28 GREY GOOSE VODKA-CLASSIC-IMP 1,009 0.77

174

29 D MCGLDY CHERRY CRDL-SNPS-OTH 1,003 0.76

(46)

30

JAMESON

IRISH

1,001 0.76

83

31

FIREBALL CN DSP

CRDL-LQR&SPC-WHSKY SCTY

995 0.68 470
32 WINDSOR CNADIAN

CAN-US BLND-US BTLD

992 0.67 (139)
33 TEN HIGH DOM WHSKY-STRT-BRBN/TN 949 0.66 (77)
34 SKOL

VODKA-CLASSIC-DOM

918 0.65 69
35 RUMCHATA CRDL-LQR&SPC-OTH 887 0.64 (42)
36

KESSLER

DOM WHSKY-BLND

843 0.64 (114)
37 PARAMOUNT CRDL-SNPS-PPRMNT 834

0.63

(90)
38

JUAREZ

TEQUILA-GOLD 815 0.62 14
39 BLACK VLVT CRML

CAN-FRGN BLND-FRGN BTLD

790 0.60 (48)
40

E & J

BRNDY/CGNC-DOM

774 0.59 (80)
41

NIKOLAI 80 PRF

VODKA-CLASSIC-DOM

725 0.55 76
42 HENNESSY VS BRANDY/CGNC-CGNC-VS 669 0.51 63
43

CPT MG SPC/BRL

RUM-FLVRD

662 0.50 (682)
44

SEAGRAM EXT DRY

GIN-CLASSIC-DOM

653 0.50 (416)
45

P MSSN GRD AMBR

BRNDY/CGNC-DOM

649 0.49 34
46

CUERVO A LME MR

COCKTAILS

604 0.46 3
47

POPOV 80

VODKA-CLASSIC-DOM 594 0.45 (138)
48

BAILEYS ORIG IR

CRDL-CRM LQR

590 0.45 72
49 HAWKEYE DOM WHSKY-BLND 588 0.45 (56)
50

PARAMOUNT GOLD

RUM-GOLD

586

0.45 (83)
51 NEW AMSTERDAM VODKA-CLASSIC-DOM 574 0.44 143
52 FLEISCHMANN RYL VODKA-CLASSIC-DOM 573 0.44 (79)
53

DEK PEACHTREE

CRDL-SNPS-PEACH

571 0.43 (72)
54

BEAMS 8 STAR

DOM WHSKY-BLND

562 0.43 (187)
55 PARAMOUNT AMRTO CRDL-LQR&SPC-AMRT 558 0.42 (46)
56

PARAMOUNT

GIN-CLASSIC-DOM

536 0.41

(93)

57 C BROS VS BRNDY/CGNC-DOM 533 0.41

(106)

58

SVEDKA

VODKA-CLASSIC-IMP

504 0.38

(405)

59

CANDN CLUB 1858

CAN-US BLND-US BTLD

497 0.38

(28)

60

KETEL ONE

VODKA-CLASSIC-IMP

486 0.37

167

61 PATRON SILVER TEQUILA-BLANCO 479 0.36

52

62 OLD CROW DOM WHSKY-STRT-BRBN/TN 475 0.36

(154)

63

KAHLUA MEX LIQ

CRDL-COFFEE LQR

460 0.35

2

64 EVAN WMS BLK LB DOM WHSKY-STRT-BRBN/TN 459 0.35

85

65

PARAMNT BLKBRRY

CRDL-FLVRD BRNDES-BLKBRY

438 0.33

(112)

66 RMPL MNZ PEP SC CRDL-SNPS-PPRMNT 435 0.33 (5)
67

LAUDERS

SCOTCH-BLND-US BTLD

425 0.32

(111)

68

BURNETT'S VODKA

VODKA-CLASSIC-DOM

419 0.32 (31)
69

JUAREZ 30

CRDL-LQR&SPC-TRIPLE SEC

412 0.32

(18)

70

MAKERS MARK

DOM WHSKY-STRT-BRBN/TN

401 0.31 (5)
71

KINKY

CRDL-LQR&SPC-OTH

399 0.30 (345)
72

TANQUERAY

GIN-CLASSIC-IMP

393 0.30 (124)
73 SAILOR JRRY SP RUM-FLVRD 382 0.29 (2)
74

CDN RSRV BRN GL

CAN-US BLND-US BTLD

375 0.29 7
75 BACARDI LIMON RUM-FLVRD 373 0.28 (56)
76

MONTEZUMA

TEQUILA-GOLD

362 0.28 64
77

CHI-CHI'S MRGTA

COCKTAILS

355 0.27 (155)
78

JUAREZ GOLD

TEQUILA-GOLD

343 0.26 (210)
79

TEMPLETON

DOM-WHSKY-STRT-RYE

339 0.26 (105)
80

MEMBERS MARK SP

RUM-FLVRD

336 0.26 336
81

J DANL TENNY HNY

CRDL-LQR&SPC-WHSKY SPCTY

335 0.25 8
82

SCORESBY RARE

SCOTCH-BLND-US BTLD

329 0.25 (48)
83

BAC GOLD

RUM-GOLD

317 0.24 (40)
84 ARROW CRDL-SNPS-PPRMNT 315 0.24 (16)
85

CROWN ROYAL APL

CAN-FRGN BLND-FRGN BTLD

284 0.22 284
86

DEK SOUR APPLE

CRDL-SNPS-APPL

282 0.21 (58)
87 NEW AMSTRDM PCH VODKA-FLVRD-DOM 277 0.21 81
88

ANCIENT AGE

DOM WHSKY-STRT-BRBN/TN

276 0.21 (46)
89 ABSOLUT CITRON

VODKA-FLVRD-IMP

275 0.21 8
90 UV CHERRY VODKA-FLVRD-DOM 268

0.20

(85)
91 KINKY BLUE CRDL-LQR&SPC-SPRT SPCTY 263

0.20

(53)
92 CANADIAN MST EP CAN-US BLND-US BTLD 251

0.19

(33)
93 HAWKEYE LIGHT RUM-LIGHT 249

0.19

(90)
94 FIVE OCLOCK GIN-CLASSIC-DOM 249

0.19

6
95 CUERVO A STW MR COCKTAILS 225

0.17

49
96 EVERCLEAR 151 NEUTRAL GRAIN SPIRIT 224

0.17

(49)
97 LADY BLIGH SPC RUM-FLVRD 223

0.17

15
98 CUERVO GOLD MRG COCKTAILS 223

0.17

1
99 JUAREZ TEQUILA-BLANCO 222

0.17

(1)
100 D MCGLLDDY M SN CRDL-SNPS-OTH 216

0.16

36