Alcohol

Hot 100

DISTILLED SPIRITS BRANDS through September 2014

  Brand Category Cases Sold % Total Sales* YTD + or - Last Year
1 BLACK VELVET CAN-US BLND-US BTLD 93,950

6.83

7,944
2 HAWKEYE VODKA-CLASSIC-DOM 68,909

5.01

(3,314)
3 CPT MGN ORG SP RUM-FLVRD 52,856 3.84 (2,932)
4 FIVE OCLOCK VODKA-CLASSIC-DOM 40,624 2.95 (1,791)
5

FIREBALL CINNMN

CRDL-LQR&SPC-WHSKY SPCTY 33,718

2.45

15,907
6

SMIRNOFF

VODKA-CLASSIC-DOM

28,951 2.10 1,616
7 J DANIEL BLK LB DOM WHSKY-STRT-BRBN/TN 26,829 1.95 1,097
8

MCCORMICK

VODKA-CLASSIC-DOM

26,280 1.91 2,614
9

BARTON

VODKA-CLASSIC-DOM

25,293

1.84 2,223
10 PHILLIPS VODKA-CLASSIC-DOM 23,733 1.73 (1,423)
11

SEAGRAM CRN RYL

VAN-FRGN BLND-FRGN BTLD

23,422

1.70 (294)
12 BAC LIGHT DRY RUM-LIGHT 20,098 1.46 (335)
13

ADMRL NLSN SPC

RUM-FLVRD

18,694 1.36 1,019
14

SEAGRAM 7 CROWN

DOM WHSKY-BLND

18,645 1.36 (1,334)
15

ABSOLUT

VODKA-CLASSIC-IMP

18,036 1.31 548
16

PARAMOUNT WHITE

RUM-LIGHT

16,819 1.22 (839)
17 CANADIAN LTD CAN-US BLND-US BTLD 15,800 1.15 (943)
18 G W FIVE STAR DOM WHSKY-BLND 14,165 1.03 (212)
19

JIM BEAM

DOM WHSKY-STRT-BRBN/TN

13,811 1.00 357
20 UV VODKA-CLASSIC-DOM

13,714

1.00 6,091
21 JAGERMEISTER CRDL-LQR&SPC-OTH 12,877 0.94 (899)
22 CUERVO ESPECIAL TEQUILA-GOLD 12,745 0.93

28

23

UV BLUE RASPBRY

VODKA-FLVRD-DOM

12,648 0.92 (616)
24 SOU COMFORT 70 CRDL-LQR&SPC-WHSKY SPCTY 12,044 0.88

174

25 CPT MG SPC/BRL RUM-FLVRD 11,969 0.87

4,518

26 MALIBU NATURAL RUM-FLVRD 11,561 0.84

(103)

27 D MCGLDY CHERRY CRDL-SNPS-OTH 10,401 0.76

398

28 WINDSOR CNADIAN CAN-US BLND-US BTLD 10,178 0.74

742

29 SKOL VODKA-CLASSIC-DOM 9,894 0.72

767

30

JUAREZ

TEQUILA-GOLD

9,381 0.68

473

31

GREY GOOSE

VODKA-CLASSIC-IMP

9,339 0.68 340
32 KESSLER

DOM WHSKY-BLND

9,250 0.67 (363)
33 TEN HIGH DOM WHSKY-STRT-BRBN/TN 9,017 0.66 185
34 TITO HANDMADE

VODKA-CLASSIC-DOM

8,985 0.65 4,811
35 CUERVO A LME MR COCKTAILS 8,813 0.64 (1,647)
36

NIKOLAI 80 PRF

VODKA-CLASSIC-DOM

8,392 0.61 61
37 SVEDKA VODKA-CLASSIC-IMP 8,258

0.60

224
38

PINNACLE

VODKA-CLASSIC-IMP 8,171 0.59 2,917
39 JAMESON

IRISH

7,607 0.55 852
40

SEAGRAM EXT DRY

GIN-CLASSIC-DOM

7,546 0.55 (236)
41

BLACK VLVT CRML

CAN-FRGN BLND-FRGN BTLD

7,366 0.54 3,214
42 E & J BRANDY/CGNC-DOM 7,320 0.53 (27)
43

RUMCHATA

CRDL-LQR&SPC-OTH

7,274 0.53 (3,879)
44

PARAMOUNT

CRDL-SNPS-PPRMNT

6,931 0.50 (118)
45

POPOV 80

VODKA-CLASSIC-DOM

6,807 0.49 (809)
46

NEW AMSTERDAM

VODKA-CLASSIC-DOM

6,790 0.49 4,229
47

FLEISCHMANN RYL

VODKA-CLASSIC-DOM 6,779 0.49 626
48

HENNESSY VS

BRNDY/CGNC-CGNC-VS

6,709 0.49 77
49 CANDN CLUB 1858 CAN-US BLND-US BTLD 6,400 0.47 177
50

FIREBALL CN DSP

CRDL-LQR&SPC-WHSKY SPCTY

6,218

0.45 3,593
51 P MSSN GRD AMBR BRNDY/CGNC-DOM 6,131 0.45 51
52 DEK PEACHTREE CRDL-SNPS-PEACH 6,028 0.44 (39)
53

PARAMOUNT

GIN-CLASSIC-DOM

6,028 0.44 (120)
54

TANQUERAY

GIN-CLASSIC-IMP

5,944 0.43 408
55 BEAMS 8 STAR DOM WHSKY-BLND 5,883 0.43 (379)
56

PARAMOUNT GOLD

RUM-GOLD

5,640 0.41

(796)

57 HAWKEYE DOM WHSKY-BLND 5,417 0.39

505

58

OLD CROW

DOM WHSKY-STRT-BRBN/TN

5,401 0.39

145

59

BAILEYS ORIG IR

CRDL-CRM LQR

5,369 0.39

683

60

PARAMOUNT AMRTO

CRDL-LQR&SPC-AMRT

5,166 0.38

(487)

61 JUAREZ 30 CRDL-LQR&SPC-TRIPLE SEC 5,053 0.37

359

62 TEMPLETON DOM WHSKY-STRT-RYE 4,862 0.35

130

63

C BROS VS

BRNDY/CGNC-DOM

4,859 0.35

107

64 KINKY CRDL-LQR&SPC-OTH 4,771 0.35

(3,331)

65

BACARDI LIMON

RUM-FLVRD

4,668 0.34

(312)

66 LAUDERS SCOTCH-BLND-US BTLD 4,660 0.34 (3)
67

PATRON SILVER

TEQUILA-BLANCO

4,580 0.33

490

68

CHI-CHI'S MRGTA

COCKTAILS

4,555 0.33 74
69

KETEL ONE

VODKA-CLASSIC-IMP

4,486 0.33

633

70

BURNETT'S VODKA

VOKDA-CLASSIC-DOM

4,461 0.32 (517)
71

MAKERS MARK

DOM WHSKY-STRT-BRBN/TN

4,262 0.31 158
72

RMPL MNZ PEP SC

CRDL-SNPS-PPRMNT

4,238 0.31 (60)
73 EVAN WMS BLK LB DOM WHKSY-STRT-BRBN/TN 4,199 0.31 690
74

JUAREZ GOLD

TEQUILA-GOLD

4,168 0.30 (37)
75 KAHLUA MEX LIQ CRDL-COFFEE LQR 3,846 0.28 316
76

PARAMNT BLKBRRY

CRDL-FLVRD BRNDES-BLKBRY

3,749 0.27 19
77

SCORESBY RARE

COTCH-BLND-US BTLD

3,663 0.27 (20)
78

NEW AMSTRDM PCH

VODKA-FLVRD-DOM

3,630 0.26 2,038
79

UV YELLOW CAKE

VODKA-FLVRD-DOM

3,618 0.26 (109)
80

CANADIAN MST EP

CAN-US BLND-US BTLD

3,529 0.26 660
81

CDN RSRV BRN GL

CAN-US BLND-US BTLD

3,420 0.25 (472)
82

ABSOLUT CITRON

VODKA-FLVRD-IMP

3,410 0.25 115
83

BAC GOLD

RUM-GOLD

3,404 0.25 253
84 MONTEZUMA TEQUILA-GOLD 3,325 0.24 509
85

J DANL TENN HNY

CRDL-LQR&SPC-WHSKY SPCTY

3,316 0.24 396
86

CUERVO GOLD MRG

COCKTAILS

3,192 0.23 (380)
87 SAILOR JRRY SP RUM-FLVRD 3,192 0.23 17
88

DEK SOUR APPLE

CRDL-SNPS-APPL

2,995 0.22 (370)
89 UV CHERRY

VODKA-FLVRD-DOM

2,989 0.22 (525)
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